Metaplanet has added 150 BTC to its treasury at an average price of ¥12.57 million ($80,000) per BTC, totaling ¥1.886 billion ($12.1 million).
According to Metaplanet’s Mar. 24 official statement, this brings its total Bitcoin (BTC) holdings to 3,350 BTC, purchased at an overall cost of ¥42.22 billion ($270 million), averaging ¥12.60 million ($80,200) per BTC. Since formally embracing Bitcoin as a key part of its business, Metaplanet has quickly grown its holdings to become the biggest corporate Bitcoin holder in Asia.
The company has used stock acquisition rights through EVO FUND and zero-coupon bonds to finance its acquisitions. In March alone, Metaplanet redeemed ¥2 billion ($12.8 million) in bonds ahead of schedule and raised another ¥2 billion ($12.8 million) through a new bond issuance. This strategy has allowed the company to continue buying Bitcoin without taking on debt with interest.
A key metric used by the company to monitor its Bitcoin strategy is BTC Yield, which calculates the percentage increase in BTC holdings in comparison to fully diluted shares.
After rising 309.8% in Q4 2024, the Bitcoin Yield has so far reached 68.3% for the first quarter of 2025. Meanwhile, since starting to accumulate Bitcoin in April 2024, Metaplanet’s stock price has risen by over 3,000%, indicating high investor confidence.
In other related news, on Mar. 21, Metaplanet announced the creation of a new advisory board, with Eric Trump serving as its first member. Trump, who has a background in real estate and finance, is expected to contribute business expertise to the firm’s mission of becoming a leading Bitcoin Treasury Company.
Metaplanet’s CEO, Simon Gerovich, noted that the advisory board will include influential voices, speakers, and thought leaders committed to advancing Bitcoin adoption. While the company did not disclose specific details on Trump’s role, it described his appointment as part of a broader effort to attract top-tier advisory talent.
